About SportFuel

Talent and training only get you so far.
Personalized nutrition is the missing key to unlocking your greatest potential.

While skill, training, and dedication get an athlete onto the playing field, maintaining a long-lasting professional career is all about proper nutrition and lifestyle foundations. 

 

We are sports nutrition experts. That’s why we understand the constant pressure that is put on athletes who are performing at elite and professional levels. That’s why we provide simple, targeted, and sustainable solutions to optimize training, performance, and recovery. 

For more than 30 years, SportFuel's expertise has helped shape the application of sports nutrition.

When founder Julie Burns debuted her individualized, real-food approach to sports nutrition in Chicago in the ‘90s, it was met with doubt and disapproval from her peers. Today, customized nutrition is the gold standard upon which the industry rests. SportFuel has paved the way for athletes everywhere to stay on top of their game—and competition—while reaching their unique goals through a scientific and customized nutritional approach. 

Our Client Roster

Since 1993, SportFuel have been the official team nutritionists for the Chicago Blackhawks and Rockford IceHogs, fueling 3 championships. Additionally, the SportFuel roster has included the Chicago Bulls, Chicago Bears, Northwestern Varsity teams, CYA Hockey, and Tennis Canada, as well as professional athletes from the NFL, MLB, NBA, and Olympics. Our experts have also spoken on panels for Nike and Jordan, among others. 

At SportFuel, intimately understanding the professional athlete’s daily challenges is our key to providing real-life, simple, and sustainable solutions.

For athletes looking to master...

  • Being on-call to perform at a moment’s notice 
  • Prioritizing and sustaining healthy habits despite overwhelming busyness on and off the field 
  • Fueling for endurance and strength development
  • Performance while minimizing injury and enhancing recovery
  • Sorting through conflicting nutritional information and fad diets available online 

SportFuel is here for you.

We help you create a pro-athlete performance plan, so you can get back to doing what you do best: performing

SportFuel's Expertise
  • Weight management
  • Energy optimization
  • Injury recovery and prevention
  • Hormonal balance
  • Athlete performance enhancement
  • Digestive challenges
  • Food sensitivities and intolerances
  • Inflammatory conditions
  • Mitochondrial optimization
SportFuel's Offerings
  • Customized testing (including food sensitivity testing, nutrigenomics testing, comprehensive blood panels, and more)
  • Personalized fueling schedules for training and competition
  • Lifestyle recommendations
  • Professional athlete meal and supplement plans
  • Assessment of personal history, training schedules, and nutritional testing

Ready to meet your team?

We are a team of professional sports nutritionists and facilitators who help elite athletes reach professional performance nutrition goals in their sport.  

Julie Burns, MS, RDN, LDN, CCN


Founder, Lead Integrative Sports Nutritionist + Nutrigenomics Consultant

Julie Burns is the Founder of SportFuel, Inc., an integrative sports nutrition and wellness consulting firm. She has provided team nutrition services to the Chicago Blackhawks for nearly 30 years, and works individually with athletes who compete in the NFL, MLB, NBA, Olympics, and other elite sports teams. 

After seeing firsthand that a one-size-fits-all approach is ineffective, Julie developed a highly personalized program that blends integrative nutrition with lifestyle medicine to help clients discover their maximum potential.

 

Julie is a member of the American Nutrition Association (ANA); the Academy of Nutrition and Dietetics (AND); the AND practice groups, Dietitians in Functional Medicine (DIFM) and Sports Cardiovascular and Wellness Nutrition (SCAN); and the American College of Sports Medicine (ACSM). She served three terms on SCAN’s Executive Board, was the Cardiovascular Editor for SCAN’s Pulse quarterly publication for 5 years, and served on the Gatorade Sport Science Institute’s Sports Nutrition Advisory Board from 1995-2003. Julie was in the first graduating class of the Kresser Institute’s ADAPT program in December of 2016. Additionally, Julie is the Managing Member of Eat Like the Pros®, which acts as a highly effective resource hub designed to help you integrate the SportFuel, Inc. philosophy into your life.

 

To balance her passion for continued learning, Julie enjoys golfing, gardening, cooking, yoga, meditating, volunteering for charities and causes close to her heart, walking her sweet dog, and watching and attending all sporting events with her husband and adult triplets! Julie is an active member of the Misericordia Heart of Mercy Women’s League, a group that works to support the mission of the important work of the Misericordia community, and volunteers at Beds Plus, an organization determined to help vulnerable individuals stabilize their lives through housing and supportive services. Most recently, Julie was inducted into the Mother McAuley Hall of Honor.

Alexandria Cotie, RDN, LDN


Senior Integrative Sports Nutritionist

Alex Cotie is a registered dietitian, with a degree in Dietetic Science from the University of Illinois in Chicago. Having trained with Julie Burns for 10 years, Alex is dedicated to finding integrative and individualized methods to help clients reach their fullest potential. 

Whether you’re an athlete or on the sidelines, Alex encourages you to start with one thing that speaks to you to begin nourishing your health.

Along with supporting the Chicago Blackhawks, Rockford IceHogs and SportFuel private clients, Alex is often asked to give presentations to groups such as Nike, Jordan, elite hockey camps, athletic trainers, and youth and high school teams. She has also participated in various panels discussing real-food nutrition and performance.

 

Alex believes, and science supports, that great nutrition can have an astounding impact on strength, speed, mental clarity, and digestion, while it can also reduce injury and improve overall health and wellness. In her free time, Alex enjoys spending time in nature, all forms of activity, and volunteering.

Margaret Nicholson, RN, BSN


Integrative Nurse + Metabolic Specialist

Margaret Nicholson is an Integrative Health Coach and registered nurse, and nutrigenomics consultant. Margaret plays an active role in supporting SportFuel’s primary client, the Chicago Blackhawks. 

At SportFuel, she focuses on setting her clients up for success through simple, manageable lifestyle changes, including food and supplements. Additionally, Margaret develops programs to encourage athletes’ nutrition and supports them with specialized meal plans.

 

Margaret arrived in the nutrition field out of interest and necessity. When health issues also began to appear for Margaret and her family, she decided to dive deeper into understanding how nutritional changes can majorly influence one’s ability to achieve optimal health and wellness. Her science background and natural intuition for cooking real food has become of vital importance as she works to help clients discover what works best for them.

Alicia Kalinich, MS, RDN, LDN


Integrative Sports Nutritionist

Alicia Kalinich has been a licensed and registered dietitian nutritionist for 25 years. With a Masters in Exercise Physiology, Alicia specializes in aging optimization. 

As a SportFuel Integrative Nutritionist, Alicia believes in the power of food as an important piece in managing health conditions such as weight struggles, digestive disorders, and inflammatory conditions, including joint pain and autoimmunity.

 

Healthy living from both a nutritional and functional perspective is her primary focus in helping clients achieve success. Alicia is an active member of the Academy of Dietetics, along with the Practitioner Speciality Group-Dietitians in Integrative and Functional Medicine.

 

To balance her work life, Alicia loves nature and any activity that allows her to indulge, including biking, kayaking, hiking, and skiing.

Chloe Dwyer, MS, RDN, LDN


Integrative Sports Nutritionist

Chloe Dwyer is a licensed registered dietitian nutritionist. In addition to working with SportFuel clients, she supports the Chicago Blackhawks as well as many of Julie’s private clients. 

Chloe received her B.S. in Psychology from Loyola University Chicago before earning her M.S. in Nutrition from the University of Illinois at Chicago. With a “food first” approach, Chloe sets her clients up for success with the foundations of nutrition. Chloe firmly believes in SportFuel’s personalized nutrition approach and incorporates this philosophy into her work with her private clients. 

 

In addition to working with clients, Chloe has had the opportunity to showcase her love of public speaking at a number of youth hockey camps, including the Blackhawks Youth Hockey Camps and the Kendall Coyne Hockey Camp. Chloe engages her wide range of nutritional experiences to help you reach your optimal health and performance goals.

Hannah Gilroy


Community Manager + Performance Health Coach

Hannah Gilroy manages all marketing endeavors for SportFuel, Inc. She supports clients with informative and simple content and by working collaboratively with them as a health coach.

She is passionate about bringing SportFuel’s individualized and food-first approach to the masses. Hannah is also studying to obtain her ADAPT Functional Health Coaching certificate. She has a degree in Public Health from St. Louis University, focusing on prevention and environmental influences on behavior change. With her health coaching clients, Hannah likes to think of the body as the “most proximate environment.” As such, she is interested in the intersection of nutrition and the environment and is passionate about bringing these key insights to a greater audience.

 

Away from her computer, Hannah likes to play volleyball, run, learn new languages, and spend time at the beach with her family and friends.

Kathleen Burns


Office Operations + Creative Manager

Kathleen has worked as SportFuel’s bookkeeper, editor, and primary customer service representative for the last 7 years. She also illustrates graphics for SportFuel’s website and marketing. 

She studied anthropology, writing, and design and loves seeing how these interests are interconnected in the nutrition world and the world at large. Having dealt with her own set of chronic health issues, she knows how important SportFuel’s integrative approach to health and wellness can be. 

 

In her free time, Kathleen likes painting, sewing (fashion design), and watching TV and movies, preferably by candlelight. 

The SportFuel Expert Network

We are beyond blessed to be part of an incredible community of performance health experts. Collaborative care is central to SportFuel’s process. 

Dr. Jim Lavalle, R.Ph., C.C.N.M.T., ND (trad)

Practitioner, Founder of Metabolic Code, Educator + Author

James LaValle is an internationally recognized clinical pharmacist, author, board-certified clinical nutritionist, and expert and educator in integrative and precision health.  James is best known for his expertise in personalized integrative therapies uncovering the underlying metabolic issues that keep people from feeling healthy and vital. A thought leader in drug/nutrient depletion issues he has published 4 books and 3 databases in this area alone.  As such he has over 35 years’ experience integrating natural and integrative therapies into various medical and business models.  His latest research is in drug-induced microbiome disruption.

Gay Riley, MS, RD, CCN, FMN

Nutrigenomics Consultant

Julie Burns met Gay over 30 years ago when they began their functional and personalized nutritional medicine training. Gay’s skills and experience span 3 decades and have been focused in weight management, environmental nutrition, sports performance, energy medicine and chronic illness. Gay has studied nutrigenomics for the last 15 years and has a root cause approach to healing. Gay has consulted with professional sports teams, elite athletes, National Academy of Sports Medicine, the gym industry (Golds Gym, 24 hour Fitness, Apex Fitness, and Dotfit).

 

Gay has been married for 43 years, has 18 nieces and nephews, and enjoys people, nature, travel, music, painting, yoga, swimming and the outdoors.

Carmine Felice, DC, CSCS

Founder and Director of The Performance Labs

Dr. Carmine Filice is the Founder and Director of The Performance Lab, and has pioneered the effort to bring sports science from the laboratory to the field. Carm has worked with the leaders in sports medicine, rehabilitation, and training around the world. He began his journey into the world of sports science at the Peak Performance Project (P3) in Santa Barbara and Sparta Science in Silicon Valley.

 

From his many years working at the professional level, Carm has developed a reputation for his superior diagnostic capabilities in both rehabilitation and performance training settings.

 

Working with athletes from professional leagues that span the globe has helped him hone his craft of using cutting edge technology to make sure his athletes and patients alike are achieving the best results possible. Carm has worked with people from all walks, from weekend warriors to members of leagues like: MLB, MLS, NHL, NBA, AVP, MMA, WTA, ATP, World Champions and Olympians. With such a global reputation, confidential clients from around the world have requested services from Carm since he established The Performance Lab in 2011.

 

Carm has been working to put together a team of the best and brightest minds at The Performance, who collaborate to create an innovative approach to apply sports science to athlete performance and recovery.

FAQs

SportFuel is an integrative nutrition consulting firm based in Chicago, Illinois. SportFuel works with a wide range of clients, including professional sporting teams and elite athletes, in order to provide personalized nutrition that elevates clients to their peak performance. We also work with non-athlete clients looking to improve their body composition, feel more rested and focused throughout the day, and eat more nutritional food to live a healthier day-to-day life.

Integrative nutrition is a subsect of the nutrition field which examines health from a holistic approach. Nutritionists incorporate lifestyle changes to reduce stress, manage inflammation, and get more robust sleep so that clients are healthy inside and out.

A solid nutritional foundation complements your training and athletic performance by allowing your body to recover more optimally, repair muscles, and prevent injury. A proper fueling plan is imperative to achieving mental clarity for sharper focus, as well as efficient and full digestion. Nutrition allows athletes to feel nourished, light, and ready to conquer their competition. 

 

After all, training only gets you so far. Nutrition is the missing key to unlock your greatest potential. 

While we are most known for our work as Team Nutritionists for the Chicago Blackhawks and Rockford IceHogs, as well as other professional athletes and elite athlete prospects, we have a wide range of clients from busy parents to traveling executives. 

For more than 30 years, SportFuel’s expertise has helped shape the application of sports nutrition. When founder Julie Burns debuted her individualized, real-food approach to sports nutrition in Chicago in the ‘90s, it was met with doubt and disapproval from her peers. Today, customized nutrition is the gold standard upon which the industry rests. SportFuel has paved the way for athletes everywhere to stay on top of their game––and competition––while reaching their unique goals through a scientific and customized nutritional approach.

The SportFuel Team cannot make specific product recommendations to non-clients, however you can read more about SportFuel products below. 

The Sportfuel Bar

  • Eating like the Pros doesn’t mean sacrificing flavor! Our SportFuel Bar takes 12g of Bone Broth Protein, Hemp, and Pumpkin––then dips them in a luscious dark chocolate shell. The result is a protein bar that satisfies your chocolate craving and gives you the energy to take on your day. 

Sportfuel Greens

  • Eating your greens has never been so easy. SportFuel Greens is an antioxidant powder that contains the same amount of nutrients as consuming 25+ servings of fruits and vegetables. Available in three flavors, Chocolate, Berry, and Kiwi-Strawberry, you can adjust your powder to your palate. Simply scoop, mix, and drink to enjoy the benefits of these energizing phytonutrients.

All pro athlete supplements and products can be found on the SportFuel store. Active clients receive 15% discount on all products at the SportFuel store and gain access to SportFuel’s health dispensary.

After viewing our pro athlete performance program offerings, book an exploratory call with one of our team members so that we can figure out together which service is best for you.

Yes, our pro athlete nutritionists offer all sessions remotely via Zoom.

Send us a message at info@sportfuel.org for pricing details, or book an exploratory call for a one-on-one discussion with a SportFuel team member so that we can help you choose a program that fits your desired goals and objectives.

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